What do I make? I’d love to say magic—but mostly, I just make things up.
They say life experience fuels better ideas. So I became a certified open-water diver—to learn how to stay calm under pressure, swim against the current, and find better stuff by going deeper and deeper. I’ve also dabbled in Taekwondo and a bit of boxing, so I’m no stranger to pain, sweat, blood—and punching above my weight to make things happen.
In my 9-to-God-knows-when job, I’ve spent a decade as a CD, ACD, and writer for global brands across Latin America and Southeast Asia—bringing some rather neat stuff to life along the way. We built giant toy tracks on busy avenues, created coffee-deprived billboards that nodded off, ran a shady slapping contest, and even shoplifted to test store security. We tricked 150 million pilgrims into washing their hands, and sold human organs on an eBay-style site (long story—I’ll tell you later).
Thanks for dropping by. DM me if you’d like to collaborate and inspire people to change their behaviour, their toothpaste brand—or both.
TL;DR:
• I’m Jota (just Spanish for ‘J’), a.k.a. Julián Gutiérrez.
• Colombian writer, currently ACD-ing in Singapore.
• Married. But storytelling is my mistress.
• Running on coffee and the thrill of ‘hell yes!!!’ moments.
recognitions
working experience
partners in crime
.
•Food & Beverages: The Coca-Cola Company / Nestle Brands / Dunkin Donuts
•Consumer goods: Unilever Brands / Kimberly-Clark / Johnson & Johnson
•Clothing & Sportswear: Adidas
•Automotive: Mercedes-Benz / BMW / Kia Motors
•Government: National Library Board / Ministry of social and family development
•Telcos: Claro-Comcel / Movistar-Telefonica / StarHub
•Bank & Insurance: Standard Chartered Bank / FWD Insurance / Porvenir Pensions
•Others: GSK / Carulla Supermarkets / Mattel / Lego / Huawei / British Council
leave your message
after the beeeeeeep
that.latino.creative@gmail.com
.